top of page

Privacy Policy

A legal disclaimer

The information provided on this website is for general guidance only. While we make every effort to ensure accuracy, The Forgotten Trug accepts no responsibility for loss or damage arising from reliance on the content of this site. Links to third-party websites are provided for convenience; we do not endorse or control these websites and are not responsible for their content or privacy practices. Nothing on this website constitutes legal, financial, or professional advice.

Privacy Policy 

Last updated: 1 November 2025
Controller: The Forgotten Trug (“we”, “us”, “our”)
Website Platform: Wix.com

We are committed to protecting your personal data and respecting your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights under UK data protection law, including the UK GDPR and the Data Protection Act 2018.

1. Information We Collect

We collect the following types of personal data:

1.1 Information You Provide Directly

  • Name

  • Email address

  • Postal address

  • Phone number

  • Payment information (processed securely by Wix and third-party payment providers; we do not store card details)

​

1.2 Information Collected Automatically (via Wix.com)

Wix automatically collects:

  • IP address

  • Device and browser information

  • Pages viewed, session duration, and site interactions

  • Cookies and similar tracking technologies

For more details, see Wix’s own privacy documentation.

​

2. How We Use Your Information

We use your personal data to:

  • Process and fulfil orders

  • Communicate about orders, products, or customer service enquiries

  • Manage your account (if applicable)

  • Improve site functionality and user experience

  • Comply with legal obligations (e.g., tax and accounting)

  • Prevent fraud and ensure website security

  • Send marketing communications, only with your consent (you may unsubscribe at any time)

​

3. Legal Bases for Processing

We rely on the following legal bases:

  • Contract: to process orders and provide customer support

  • Legitimate interests: to improve our services and maintain site security

  • Consent: for marketing communications and certain cookies

  • Legal obligation: to meet UK regulatory or tax requirements

​

4. Sharing Your Information

We share your personal data only when necessary, including with:

  • Wix.com (website hosting, store management, analytics)

  • Payment processors (e.g., Wix Payments, PayPal)

  • Delivery and courier services

  • Professional service providers (such as accountants)

We do not sell or rent your personal data to third parties.

​

5. International Transfers

Because our site is hosted on Wix.com, your data may be stored or processed outside the UK. Wix uses industry-standard safeguards, including contractual protections, to ensure adequate data protection.

​

6. Data Retention

We retain your personal data only for as long as necessary for the purposes collected, including:

  • Order records: typically 6 years for tax/legal purposes

  • Marketing data: until you withdraw consent

  • Website analytics data: per Wix’s retention policies

​

7. Your Rights

You have the right to:

  • Access your personal data

  • Request correction or deletion

  • Restrict or object to processing

  • Withdraw consent (for marketing or cookies)

  • Request data portability

  • Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, contact us using the details below.

​

8. Cookies

Our website uses cookies via Wix.com to provide core functionality, analyse traffic, and support marketing (where consent is given). You can manage cookie preferences via your browser settings or our site’s cookie banner.

​

9. Contact Us

If you have questions about this Privacy Policy or your data, please contact:

The Forgotten Trug
Email: hello@theforgottentrug.com

​

bottom of page